Why Inserts?

Perfect Timing

You reach prospects at a positive moment: while unpacking a parcel or reading their favorite magazine or newspaper.

High Attention Value

The unwrapping moment and presentation ensures conscious attention for the insert. And thus impacts above and below the line.

Effective Reach

With one insert multiple household members are reached more than once. This ensures a big and effective reach.

Which publishers can you reach the right households with?

How it works

A successful insert campaign in six steps.

1. Specify the target group

Who do you want to reach? A general public or specific niches?

2. Select publishers

Choose the publishers best matching your target group, together with us.

3. Create a unique proposition

€ 10,- or 10% discount? We assist you in composing the perfect insert and handle the production.

4. Start distribution

Deadline stress? We make sure your promotional material is delivered at the right moment and location.

5. Measure results

Keep track of the campaign progress at any time and place, via our completely renewed online dashboard.

6. Optimize the campaign

Prolong the campaign based on the best performing publishers and increase conversion results.



Affiliprint has the biggest insert distribution network of the Netherlands, Belgium and Germany. The reach is big and diverse.


We know how it works. Our insert experts assist you from advice to evaluation. Together, we always aim for a positive ROI.


Thanks to our economies of scale, you always get the best deals. This not only applies to the distribution but also to the production of the inserts.

The numbers tell the tale


A promotional code is printed on every insert, providing insights into results per publisher, design and proposition. Results are updated in real-time on our completely renewed dashboard, available on all your devices. Consequently, as an advertiser you can follow your campaign progress at any time and place. Beside this, the selected publishers can easily check their available payout balance and send in a payout request.

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Dirk Tonen

Head Of Operations NL

Malte Grundmann

Head Of Operations DE

Silke Freese

Media Planner DE

Heiko Leemhuis

Media Planner DE

Sander Gebruers

Media Planner BE

Lili Taveras

Manager Business Development

Ron Thomassen

Managing Director

Marko Dobroschelski